Media Alerts

LeapFrog Enterprises Rings NYSE Closing Bell to Highlight LeapPad2TM Most Popular Toy of 2012

For Release: 11 Feb 13
LeapFrog Enterprises, Inc. (NYSE: LF), led by Chief Executive Officer John Barbour and members of the company's leadership team, will visit the New York Stock Exchange on Wednesday, February 13 and ring The Closing Bell to highlight LeapPad2, its popular kid's learning tablet. 
LeapPad2 was recently granted the top honor in two categories at the 13th annual Toy Industry Association's Toy of the Year (TOTY) Awards ceremony on February 9. LeapPad2 received the inaugural "People's Choice Toy of the Year" and "Educational Toy of the Year" awards. The "People's Choice Toy of the Year" was the only award of the evening voted on exclusively by consumers. In winning, LeapPad2 was recognized as the most popular toy of 2012.
Wednesday, February 13, 2013
NYSE Security Checkpoint/Tent at corner of Exchange Place and Broad Street
3:30 p.m.            Media escorted into the building
4:00 p.m.            The Closing Bell rings
Media interested in covering the bell ringing MUST contact Judy Shaw at 212.656.4290 or
Photos available via Associated Press/New York (212.621.1902), Reuters America (646.223.6285), Getty Images (646.613.4141), Bloomberg Photo (212.617.3420), European Press Agency (917.670.1323) and Insider Images. The Closing Bell (starting at 3:55 p.m.) feed is available via Encompass loop #4009. Media seeking footage via The Switch should contact NYSE Broadcast at 212.656.5483.
For photos and video of the bell ringing, connect with NYSE Euronext on Facebook (NYSE Euronext), Twitter (@NYSEEuronext)/Hashtag #NYSEBell and YouTube (nysetv1). 
About LeapFrog
LeapFrog Enterprises, Inc. is the leader in educational entertainment for children. LeapFrog's award-winning product portfolio helps millions of children achieve their potential by delivering best-in-class curriculum through engaging content, fun multimedia learning platforms and toys.  The Learning Path, LeapFrog's proprietary online destination for parents and extended family, provides personalized feedback on a child's learning progress and offers product recommendations to enhance each child's learning experience. Through the power of play, LeapFrog's products and curriculum help children of all ages prepare for school and life success.  LeapFrog's products are available in more than 45 countries and have been used by teachers in more than 100,000 U.S. classrooms.  LeapFrog is based in Emeryville, California, and was founded in 1995 by a father who revolutionized technology-based learning solutions to help his child learn how to read. Come see the learning at